Mastering TikTok in e-commerce: the ultimate guide to reach new consumers this holiday season 

What you’ll find :

Why sell on TikTok this holiday season?

Getting started with TikTok organic content

  • Crafting your organic TikTok strategy: Understand what makes TikTok special
  • 7 key ingredients for high performing TikTok content (with examples)

Influencer marketing on TikTok

  • Pros and cons of influencer marketing on TikTok

Using paid advertising on TikTok

  • TikTok ad pricing
  • TikTok ad positions
  • Leveraging User Generated Content (UGC) on TikTok

Redirecting users to your website and product pages

  • TikTok’s link-in bio function
  • Linking your shop through videos
  • TikTok shop - only for UK, US, Canadian markets

Getting ready for the peak season with Hive

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